Bigfoot Ventures LLC

Dynamic Digital Marketing & Content Strategist with a proven track record in driving successful Pay-Per-Click (PPC) campaigns, optimizing AdSense strategies, and launching new online businesses for venture-backed startups. With expertise in WordPress development and digital growth, I specialize in creating and executing integrated marketing strategies that enhance brand visibility, drive customer acquisition, and maximize ROI.

At Bigfoot Ventures, I designed and managed PPC campaigns that significantly increased traffic and conversions while keeping advertising costs efficient. I also leveraged AdSense optimization to generate consistent revenue streams for new ventures. Additionally, I played a key role in launching and scaling online businesses by building high-converting WordPress websites, ensuring seamless user experience, and optimizing content for both search engines and customer engagement.

Skilled in combining creative content development with analytical decision-making, I collaborate with cross-functional teams to align marketing campaigns with business goals, ensuring long-term growth and market penetration. My expertise spans content strategy, SEO, digital analytics, and A/B testing, all aimed at achieving sustainable success for emerging brands in competitive markets.

• Developed and executed data-driven PPC and AdSense strategies for portfolio companies, increasing web traffic by [X]% and reducing cost-per-acquisition by [X]%.

• Managed and optimized multi-channel digital ad campaigns, ensuring alignment with business objectives, and ensuring effective monetization through strategic ad placement and audience targeting.

• Led the end-to-end launch of multiple new online businesses, building fully optimized WordPress websites with user-friendly interfaces and SEO best practices resulting in improved campaign performance to drive organic traffic and higher conversion rates.

• Collaborated with cross-functional teams to develop content strategies and integrated marketing campaigns, that aligned with business objectives, enhancing brand visibility and customer acquisition.

• Conducted ongoing performance analysis and A/B testing of campaigns, landing pages, and website features, and bidding strategies, resulting in a [X]% improvement in key metrics like lead generation and customer engagement and overall campaign efficiency.

Reason for leaving:
Advancement within the Company

Transitioned in pursuit of a Studio Manager role that aligned more closely with my professional strengths and long-term career direction.